Benny Bullys® is a pet food company, specializing in fortified limited ingredient pet treats. Family owned and operated since 1990. The product is sold worldwide with sales mainly in Canada & USA. The brand was founded in Canada, based on the need for pure natural healthy pet treats, and launched through pet specialty dealers, dog trainers & vet clinics. Benny Bullys® was the first to pioneer freeze dried beef livers back in the early 1990’s, recognizing the superior qualities this drying process offers – shelf stable pure meats, retaining the texture and nutrition. Back in 1990, we sourced the beef livers from Bull cattle, naming it after a local butcher named “Benny”, the brand name Benny Bullys® was born.